Customer outcomes
Proof from teams that changed the number.
Real operating improvements from B2B revenue teams using one shared source of truth.
01
Northstar · +31% win rate
02
Meridian · 96.8% forecast accuracy
03
Kinetic · 84 ops hours saved
NORTHSTAR · SERIES B INFRASTRUCTURE
Northstar replaced weekly spreadsheet reconciliation with a shared signal model across sales, success, and product. Leaders could see why deals changed and intervene before the quarter closed.
SaaSV2 gave every leader the same evidence without forcing every team into the same workflow.
Win rate
Forecast accuracy
Time to first signal
Different motions, one shared truth
Results across the revenue lifecycle.
MERIDIAN · CUSTOMER SUCCESS
Found expansion before renewal risk hid it.
Usage, support, and stakeholder signals exposed two distinct account paths. The team protected $410K in renewal revenue and opened $180K in expansion.
$590K influenced
KINETIC · REVENUE OPERATIONS
Returned 84 hours a month to strategic work.
Automated signal reconciliation eliminated manual board prep and turned forecast review into a decision meeting instead of a data-cleaning exercise.
1,008 hours / year
How we measure impact
Before launch, we agree on the decision, behavior, and outcome to change. After launch, each play is traced back to its evidence and measured against that baseline.
01 · Baseline the decision
02 · Instrument the evidence
03 · Measure the commercial shift
Bring the operating question. We will map the signals and intervention behind it.
Map your target outcome