Customer outcomes

Proof from teams that changed the number.

Real operating improvements from B2B revenue teams using one shared source of truth.

01

Northstar · +31% win rate

02

Meridian · 96.8% forecast accuracy

03

Kinetic · 84 ops hours saved

NORTHSTAR · SERIES B INFRASTRUCTURE

From forecast argument to coordinated action in six weeks.

From forecast argument to coordinated action in six weeks.

Northstar replaced weekly spreadsheet reconciliation with a shared signal model across sales, success, and product. Leaders could see why deals changed and intervene before the quarter closed.

SaaSV2 gave every leader the same evidence without forcing every team into the same workflow.

Win rate

+31%

+31%

Forecast accuracy

96.8%

96.8%

Time to first signal

11 days

11 days

Different motions, one shared truth

Results across the revenue lifecycle.

MERIDIAN · CUSTOMER SUCCESS

Found expansion before renewal risk hid it.

Usage, support, and stakeholder signals exposed two distinct account paths. The team protected $410K in renewal revenue and opened $180K in expansion.

$590K influenced

KINETIC · REVENUE OPERATIONS

Returned 84 hours a month to strategic work.

Automated signal reconciliation eliminated manual board prep and turned forecast review into a decision meeting instead of a data-cleaning exercise.

1,008 hours / year

How we measure impact

No vanity metrics. Every story starts with a commercial baseline.

No vanity metrics. Every story starts with a commercial baseline.

Before launch, we agree on the decision, behavior, and outcome to change. After launch, each play is traced back to its evidence and measured against that baseline.

01 · Baseline the decision

02 · Instrument the evidence

03 · Measure the commercial shift

What number would change your next quarter?

What number would change your next quarter?

Bring the operating question. We will map the signals and intervention behind it.

Map your target outcome

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